The Spanish idiom sounds harsh at first glance, but really hits the mark in reflecting the thoughts of Alfredo Cebrian, who opted for an extensive modernisation project at the family-run De La Jara concrete block making plant. A courageous step because although the Spanish economy has been gradually recovering since 2014, end users are still acting with caution. The ongoing domestic political crisis increases uncertainties, resulting in investments often being delayed. De La Jara invested nevertheless and the result is quite impressive.
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Prefabricados De La Jara, S.L. Ctra. de Motilla, Km 57 16230 Villanueva de la Jara (Cuenca), Spain T +34 967 498185 prefabricadosjara@prefabricadosjara.com www.prefabricadosjara.com Masa GmbH Masa-Str. 2, 56626 Andernach, Germany T +49 2632 92920, F +49 2632 929212 info@masa-group.com, www.masa-group.com